ADIDAS TORONTO | EVENT POSTER 2020
Celebrating Women’s International Day, Adidas Toronto threw an event and partnered with Kp Inspires to honor five Adidas athletes reimagining what sport means to them. The Campaign, Reimaging Fitness, aims to smash stereotypes of the “perfect” fitness body type by designing inclusive sizing ranging for women of all different shapes and sizes.
Client Adidas AG is a German multinational corporation, that designs and manufactures shoes, clothing and accessories. It is the largest sportswear manufacturer in Europe
Project Scope Recreate the reimagine Adidas layout and photographs of five women being honored for Women’s International Day 2020.
Vibe & Style Empowering, Active, Vibrant
Usage Social, Print, Media, Advertising